How to Become an Illustrator – Jobs or Freelancer

The job of the illustrator is generally to create images to compliment the text of magazines, books, websites, and more. They work in a variety of media – pencil, watercolor, acrylic, ink, Photoshop, InDesign, Illustrator, etc. Illustrators either work for a company at an illustration job, or they freelance.

Becoming an illustrator requires much of the same skills as an artist. The only real difference is the intent. For example, if an artist paints an image of a tree, with the intent of it being in a gallery, then it can be called art. But if an illustrator paints the same tree to illustrate a book, it is called illustration. In many ways, an illustrator has to be more technically skilled than an artist though. 

I am writing a series of posts on ideas for artists to use their talent to create in art related businesses. Find the first two articles in this series here:

Business Ideas for Artists
How to Become a Tattoo Artist

These are some things to keep in mind for becoming an illustrator.

1. Decide on a Medium

   There are all kinds of illustrators and it will help to focus on a specific area. Today, it is common for illustrators to use computer software such as Adobe Illustrator, Photoshop, InDesign and Freehand. But, there is still a large market for traditional art mediums, such as acrylic paint, watercolor, oil paint, pencil and ink. It also helps to zero in on the category of illustration, such as illustrating books, comics, fashion, portraits, caricatures, book covers, medical and commercial illustration.
   
   

2. Learn art techniques first.

   Practice drawing as much as you can and copy techniques that are popular. An illustrator should know how to quickly sketch ideas, so they can be presented to others. An illustrator has to be able to use a broad range of techniques to suit a specific client’s needs.
   
   

3. Get college training

   Go to a local college or art school and take courses on illustration, art, painting, drawing, art history and digital imaging. Even though not everyone goes this route, this can help you learn everything about illustrating. There is a lot of competition in the illustration industry, and this could bring you one step ahead. Advanced training is necessary for much of the graphic arts, especially with computer generated illustration.
   
   

4. Learn how to use graphic design software.

   These days learning how to use Photoshop and other programs like Illustrator, Painter and InDesign is a must. Even if you do not use these for creating illustration, certain ones are still needed to format the work according to the needs of the client.
   
   

5. Look at what others are doing

   Keep track of trends of what’s happening in the world of illustration and design. Designs are ever-changing, and it helps to know what’s going on and to stay up to date.
   
   

6. Create a portfolio

   Make a portfolio of your best illustrations and designs. Then, find as many companies as you can to submit this portfolio. Read some general advice for creating a portfolio of artworks here: How to Make an Art Portfolio
   
   A website portfolio is also highly recommended. This could be something you can show to potential clients. Having a newsletter and blog along with it will help to keep past clients updated on happenings in your career.
   
   

7. Get an Agent

   Having an agent is a great option, and goes a long way in helping you land jobs with companies.
   
   

8. Be Willing to Work for Free

   At the outset of an illustration career, it may be helpful to create work for certain clients for free. A good example would be creating work for charities and fundraisers. The work you create will be seen by many, and may bring you in contact with paying clients. 
   
   

9. Develop your own style

   In the competitive graphic arts world, its important for illustrators to develop a style that is unique and original. Even though in some cases you may be called on to emulate styles, it is necessary to have one all your own. This may help your illustrations be readily recognized as belonging to you.
   
   

10. Network and Market

    Get out there and network with other illustrators. Follow them at social networks, such as Facebook and Twitter, and leave intelligent feedback on their work. Join groups, clubs and associations for Illustrators and designers. Use resources such as the Artists and Graphic Designers Market, which has a large listing of companies you can contact with your work.

Are you someone who is interested in the field of illustration? If you are an illustrator, please leave further advice on becoming an illustrator in the comment section.

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